Generate a workflow tracking link
Last updated 13 October 2026
A tracking link is a short link to a workflow's webform. You add your own ID for each client to the end of it, so you can tell who signed up. It's handy for letters, printed material and emails sent from your own systems.
Before you start
The workflow needs a webform switched on first. See Add a webform to a workflow.
Create the tracking link
Go to Workflows and open the workflow.
On the Onboarding card, press + (1) and choose Tracking link. It then shows on the card (2). Click it any time to open it again.
In the Tracking link window, switch it on (1). Your link appears at the top (2), ending in
{id}.
Use the link
Replace {id} with your own ID for each client, such as their client number. For example, for client A1234:
https://ma.link/12345678/A1234When the client opens it, they go to the workflow's webform. Your ID is saved with their sign-up as a form tag, uid:A1234, so you can match them to your own records. See Pass form tags via the URL.
Use an ID that means nothing to anyone else. Don't use the client's name or email address.